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Having already established a solid foothold in the foodservice channel, with distribution in more than 1,000 restaurants and 20 school districts in just 12 months, Before the Butcher, a provider of plant-based meats, is coming to retail with four burger and sausage products that look, cook and taste like animal meat.

This plant-based, non-GMO "sausage" patty can work well when people are hankering for a breakfast sandwich, but don't want to overdo the meat. One 2-ounce patty has 130 calories, 10 grams fat, 170 milligrams sodium, 4 grams fiber and 8 grams protein.
It will launch in 3,000 stores in early September in Southern California, Colorado, Texas and Florida, and roll out nationwide in late fall.
Videos

ABC 7 - Circle of Health Report - Video
09/02/2019
We are seeing a boom and desire of consumer products.

Benefits of trading your burger for plant-based "meats"
08/23/2019
Steve Harvey - Delicious Vegan Recipe’s From Chef Makini Howell
05/20/2019
Featured on the Steve Harvey Show – Before The Butcher On Steve Harvey Show – btbfoods.com Eat UNCUT™

Danny was featured in a live segment on 6/5/19
06/06/2019
The Watch List 6-05-19, Before the Butcher Featured Live. on TD Ameritrade Network.
Meatless movement is not a fad: Before the Butcher Presiplant
06/06/2019
Before the Butcher Presiplant & Founder Danny O’Malley on the company’s new Uncut brand of meatless products.
FOX Business Network (FBN) is a financial news channel delivering real-time information across all platforms that impact both Main Street and Wall Street.
Older - "In The News Articles"

How I Learned to Embrace the Meatless Meat Revolution
08/31/2019
Labor Day is for meat. That’s just the rules. As the summer draws to a close, there’s a good chance you’ll encounter a cookout or two over the long weekend. Maybe you’ll have your own.
Beyond Meat’s Test at KFC Shows There’s a Market for Alternative Chicken
08/28/2019
Holy alternative cow.
Beyond Meat (ticker: BYND) continues to blitz the food-service industry. A test of plant-based fried chicken at a KFC in Atlanta sold out in just five hours.
ANOTHER MEAT COMPANY JUST BOUGHT A VEGAN BUSINESS
08/10/2019
The owners of Jensen Meat Company, Jeff and Greg Hamann, have acquired plant-based startup Before the Butcher.
Founded in 2017, U.S.-based Before the Butcher specializes in vegan meat for the foodservice sector. It has also created a range of plant-based meats for retail distribution, called UNCUT.

Summer grilling with plant-based Before the Butcher meats
07/31/2019
Before the Burger, a plant-based meats company, is introducing its UNCUT line of plant-based meats into California retail extending far beyond burger patties. Options include chicken, breakfast sausage, turkey, beef and more!

Vegetarians & Vegans Weigh In On The Best Meatless Burger Options ( Slideshow )
07/03/2019

5 more companies tackle plant-based meat alternatives
06/18/2019
The meat alternatives market is on fire.
Restaurant sales of meat-alternative products jumped 268% from 2018 to 2019, according to data from group purchasing organization, the Dining Alliance.

Before the Butcher Presiplant: 'We are one of the next big players out there'
06/10/2019

A Tasting Tour of Plant Based World
06/09/2019
The product made by Huntington Beach, Calif.-based Before the Butcher is a prime example of this.

Future Food: Impossible? Beyond? Our Guide to Meatless Meat in Fast Food
06/06/2019
Quick service restaurants (QSRs) can read the tea leaves: consumers want more tasty, meatless options. The month after it put the Impossible Whopper on St. Louis store menus, Burger King reported an 18 percent increase in foot traffic. Del Taco’s introduction of the Beyond Meat tacos was one of the chain’s most successful product launches ever.

MEAT COMPANY ACQUIRES VEGAN BRAND BEFORE THE BUTCHER
06/06/2019

The only event bringing the plant-based movement to a mainstream audience.
06/07/2019
We are activating a more rapid shift to plant-based living by bringing professionals and the community together. You’ll have the opportunity to learn more about the plant-based movement – as well as plant-based products and services in this fast-growing sector.

Jensen Meat snags stake in plant-based meat business
06/06/2019
rivate investors and owners of San Diego-based Jensen Meat Co., brothers Gregg and Jeff Hamann, have acquired controlling interest in Before the Butcher, a plant-based meat company.

Plant-Based Meat Maker 'Before the Butcher' Acquired by Owners of Ground Beef Company
06/05/2019
The company says the acquisition will allow the two-year-old startup to be able to compete in an increasingly competitive market.
As people eat more plant-based meats, with the global market expected to grow to more than $21 billion by 2025, competition is heating up.

Before the Butcher Acquired by Meat Producer Investors
06/05/2019
Before the Butcher yesterday announces that private investors, whose portfolio includes shares in well-known ground meat producer, have acquired a controlling interest in the California company. Founder and Presiplant & Founder Danny O’ Malley says of the deal, “It effectively turns us from a startup to a major player in the space.”

Plant-Based Meat Startup Before the Butcher Acquired by Big Beef
06/05/2019

VEGAN MEAT BRAND ‘BEFORE THE BUTCHER’ TO MAKE ITS DEBUT IN THE US RETAIL
06/05/2019

Plant-Based Meat Maker 'Before the Butcher' Acquired by Owners of Ground Beef Company
06/05/2019

Plant-based start-up Before the Butcher gears up for retail launch in the meat case with Uncut brand
05/30/2019
California based start-up Before the Butcher – which launched its plant-based burgers, grounds and chunks in the foodservice sector last year – is looking to make a big splash in retail in 2019 as it gears up to launch in three of the nation’s biggest grocery retailers later this summer.

Bristol Farms first to have unpackaged UNCUT™ plant-based meats behind glass

Bristol Farms to Add Before the Butcher Plant-Based Meat

Before the Butcher’s UNCUT™ Plant-Based Meat In Butcher Shop

Vegan Butcher Counter Opens Inside California Grocery Store

Before the Butcher’s© plant-based meats land in the butcher case at Bristol Farms

UNCUT™ plant-based meats now in the butcher case
Plant-based-meat alternatives have become almost mainstream on U.S. restaurant menus, and are increasingly available in grocers’ refrigerated and frozen cases in packaged form.

Vegan Butcher Counter Coming to Californian Grocer

UNCUT™ plant-based meats just made the podium.
Supermarket chain Bristol Farms is now selling products from plant-based meat purveyor Before the Butcher… well, in the butcher case.
Meanwhile, Giant Food has unveiled an updated shelving paradigm in its newest store—one that carves out a space for plant-based meat in the conventional meat section Before the Butcher… well, in the butcher case.

Before the Butcher’s UNCUT™ Burger Leads Plant-Based Burger Wars
SUNSET BEACH, Calif.–(BUSINESS WIRE)–Before the Butcher, the start-up whose innovative plant-based proteins have elevated expectations of meat-like texture, announced today that they would officially unveil their latest product, the UNCUT™ Burger, at the National Restaurant Association Show.