Food companies have most of what they need for plant-based proteins to take off: customer interest, investor cash, and a growing presence at retailers and restaurants.

San Diego-based Before the Butcher sells plant-based meats ranging from ground beef to turkey burgers in stores operated by The Kroger Co. and Albertsons Cos. Inc. The products are primarily soy-based, but the company is planning to add protein from another plant, such as quinoa or mung bean, in a revised version of its beef burger, CEO Danny O’Malley said in an interview.


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